Five
Costly Selling Mistakes
Failing
to Showcase Your Home.
You position
your house as a "fixer upper" when you put it on the market
in need of repair. A home not showcased to its full advantage
will encourage lower offers. It is also a "red flag"
indicating other hidden defects.
Over-improving
before Selling.
Sellers sometimes spend thousands of dollars making the wrong
improvements in the mistaken belief that they will recoup the cost. If
you are thinking of selling, we would be happy to meet with you before
you undertake major improvements to discuss what upgrades are cost
effective. |
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Not
Taking the Initial Offers Seriously.
Experienced Realtors know that offers received early in the
selling process typically end up being the best ones. The home is most saleable early in the marketing period, and
the amount buyers are willing to pay diminishes with the length of
time a property has been on the market. If your home is priced
right and marketed strategically, you can count on receiving the best
offer early in the selling process.
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Mixing
Business with Friendship.
Despite the fact that a house sale is the biggest
financial transaction most people make in a lifetime, some sellers
feel compelled to list their property with a friend or
relative. To sell your home for the best price obtainable, hire
your best agent, not your best friend. Negotiating skills, marketing
skills, experience and neighborhood expertise can make a huge
difference in the price you receive and in closing the transaction
without a hitch. A real friend will understand your
decision.
Incorrect Pricing.
Overpricing a home can be an expensive mistake. The market is so
sensitive to price that overpricing, by even a few thousand dollars,
usually results in a longer selling period and lower offers.
If your home is not priced competitively, buyers will reject it in
favor of other larger homes for the same price. They will be
reluctant to counter with an offer, because of the great discrepancy
in price. At the same time, the buyers who should be looking at your
property will not see it because it is "out of their price
range."
What's
My Home Worth?
Preparing
Your Home
Marketing
Strategies
What
to Expect in the Process
Common
Mistakes to Avoid
Information
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